The boom of Internet
marketing in Toronto is no secret. And, the future seems just as wired for
success in this wireless industry. With technology upgrading at rapid paces, it
proves difficult to keep up with the best techniques. Let’s consider just five
tools everyone should be using to boost their online marketing power.
GOOGLE ANALYTICS
No need to hire an analyst when Google Analytics is on the job. This tool tracks
visitors in real time. The data enables you to identify how to reach your
audience and drive traffic to your site. And, rest assured, no part of the
funnel falls in your blind spot when you employ Google Analytics.
FACEBOOK
With over a billion users, this social media giant creates
targeted opportunities for you to reach a broad audience. Facebook features
such as Pages Manager and Insights gets your products and services before the
eyes of the right audience. Pages, Groups and Ads offer three marketing
platforms.
TWITTER
Images, links and hashtags open doors to brand awareness,
web traffic and conversions through Twitter. This social media outlet keeps you
in meaningful conversation with your target audience and customers. Tweet Deck
organizes multiple Twitter accounts under a single screen.
LINKEDIN
Underutilized by many companies, LinkedIn offers varied ways
to network with those in your industry and connect with your target. Increased
readership and lead generation prove viable components of this social media
platform. Also, LinkedIn Pulse provides a free, easy means of blogging.
WEBSITE AND BLOG
An up-to-date website and blog still best represent your
business. It is the home users come to visit 24/7. Clean, current, easy
navigation and attractive graphics lead to a successful website.
To talk strategies for engaging these tools, contact us.
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